How to Sell Your Mower Faster.

Follow these four simple steps to make your listing stand out and get the best price for your equipment.

In short: Prepare, photograph, describe, then price the actual mower. Read the detailed selling guide and used-mower pricing guide, then start your free listing.

The short answer: prepare, photograph, describe, then price.

Show the mower as it is, disclose its condition, compare similar asking listings, and make it easy for a buyer to arrange a safe inspection. For the full process, read the detailed selling guide; for pricing, use the used-mower pricing guide.

Start your free mower listing when your photos and details are ready.

1. Clean It Up

A clean mower suggests a well-maintained mower. Before taking pictures:

  • Wash the exterior, including the deck, wheels, and seat.
  • Scrape off dried grass from the underside of the deck (safely!).
  • Wipe down the engine area to remove grease and dust.
  • If the seat is torn, consider buying an inexpensive seat cover or replacing it.

2. Take Great Photos

Photos are the most important part of your listing. Buyers want to see exactly what they are getting.

  • Lighting: Take photos outside during the day. Avoid harsh shadows or taking pictures in a dark garage.
  • Angles: Get the front, back, both sides, the dashboard/controls, and the engine.
  • Details: Take a close-up of the hour meter (if applicable) and the tires to show tread depth.
  • Be Honest: Don't hide damage. If there's a dent or rust, show it. Honest listings build trust.

3. Write a Detailed Description

Anticipate buyer questions and answer them in your description.

  • List the exact make, model, and year (if known).
  • Mention the engine brand (e.g., Kawasaki, Kohler, Briggs & Stratton) and horsepower.
  • State the deck size in inches.
  • List recent maintenance (e.g., "New belts last season, oil changed in Spring").
  • Explain why you are selling it (e.g., "Upgrading to a larger mower," "Moving to a smaller property").

4. Price It Right

Pricing is tricky, but setting a fair price upfront saves time.

  • Search our site for similar makes and models in your area to see what they are listed for.
  • Consider the condition, hours, and season. Seasonality can affect buyer interest and local asking prices, but its impact varies by market, mower type, condition, and timing.
  • If you are open to offers, make sure you check the "Negotiable" box on your listing.